Performance Marketing, Sr. Manager Zinnia is the leading technology platform for accelerating life and annuities growth. With innovative enterprise solutions and data insights, Zinnia simplifies the experience of buying, selling, and administering insurance products. All of which enables more people to protect their financial futures. Our success is driven by a commitment to three core values: be bold, team up, deliver value and that we do. Zinnia has over $180 billion in assets under administration, serves 100+ carrier clients, 2500 distributors and partners, and over 2 million policyholders. As a Performance Marketing, Sr. Manager you'll be the strategic and operational lead for our paid acquisition program, responsible for managing $20M+ in annual spend across channels like Paid Social, SEM, Programmatic, Influencer, and future bets. We're looking for someone who can think in CAC and LTV, move fast, collaborate cross-functionally, and bring ideas to life through data and experimentation. You'll work closely with our agencies and internal teams, own the forecasting and P move with agility and urgency Work cross-functionally with Legal on consent, disclosures, and ad copy best practices Work with Operations on delivering desired lead mix What You'll Need: 46+ years of paid media or growth experience Experience managing >$5M budgets and agency partners Strong performance mindset (data, creative, testing, forecasting) Creative thinker with a get-it-done attitude Financial fluency can own a P
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