You're more than an employee, you're Swanston Equipment - Bobcat of Minot's new
BOBCAT SALES SPECIALIST!
Position Purpose: The primary purpose of this position is to generate profitable sales of Bobcat and other compact equipment within the assigned territory, while simultaneously enhancing customer awareness into the company’s rental, service, and parts departmental offerings.
Key Responsibilities:
Drive sales of Bobcat and other compact equipment by understanding customer needs, clearly articulating the features of Bobcat products, explaining how these features meet customer requirements, and calculating margins and profitsIdentify potential customer base in the branch’s primary market areaLook for new ways to expand the market for Bobcat and other compact equipment products Investigate prospects through using face to face interactions, phone calls, and digital communication skills Document and maintain sales activities within our business systems inclusive of:Updating customer informationDocumenting the entire sales process for each customer interaction including initial conversations, quoting, negotiating, and outcomes of dealsDocument necessary updates for leads sent directly from Bobcat within Bobcat’s CRMActively participate in associations the company utilizes to support and/or increase the customer baseParticipate in sales meetings with management and team to discuss sales progress and new ideas to increase salesAchieve sales objectives outlined within the designated budgetsAssist in the planning of advertising and promotional activities that actively drive prospects and sales for the companyMaintain the company’s image in all activities and promotional materialsWork closely with management and all other departments including Parts, Rental, and Service, and your Sales counterparts to ensure support of the customer and storefrontWork with the sales support specialist to ensure that:All invoices are properly prepared and submittedAll credits and incentives are filed and receivedAppropriate financing documents are timely filedMoney from sales is collected from customerEnsure all expense reports are completed correctly and submitted to management in a timely manner for processingPerform additional tasks and/or duties as assigned
Knowledge, Skills, and Abilities:
Previous professional work experience in sales, preferably within the construction, equipment or ag industries Ability to legally operate a motor vehiclePossess a Class A CDL or have a willingness to obtain one and comply with all FMCS guidelinesExcellent written and verbal communication skills are essential for interacting with customers and team membersComfortability with sales prospectingAbility to identify and resolve issues efficiently and effectivelyStrong organizational skills and ability to manage multiple tasks, priorities, and deadlinesProficiency in using computer software, including dealer management systems, CRMs, and Microsoft Office suite of productsConfident and competitive disposition with a growth mindsetHighly independent and self-motivatedAbility to analyze sales dataStrong negotiation skillsAbility to provide excellent customer service and build positive relationshipsHigh regard for accuracy and attention to detail when managing sales data and processesAbility to work effectively with the sales team and other departmentsStrong desire to learn and a willingness to seek opportunities for process improvementAbide by and exhibit company core values in behavior and interactions with team members and customersDisplay exemplary ethical and respectful behavior when working with customers and coworkersAre you looking for a job where you can thrive in a positive work environment that truly cares about your well-being, health, and safety? Look no further! Swanston offers an amazing compensation package with competitive pay, the potential for year-end incentives, 8 company-paid holidays, instant PTO accruals, paid parental leave, and a variety of insurances including medical, dental, vision, long-term disability, and group life coverage. Plus, we have options for voluntary life insurance, HSAs, FSAs, Dependent Care Spending Accounts, and more fantastic benefits. Come join us at Swanston Equipment, where fun meets professionalism in equal measure!
Swanston Equipment is an Equal Opportunity Employer.
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