Who We Are
REEF is an ecosystem of digital and physical solutions that connect goods, services and experiences to consumers around the world. Simply put, we serve as the bridge for customers to get more of what they want and need. A key platform that REEF has developed within this ecosystem is launching ready-to-operate fast casual restaurants. REEF is seeking applicants to become Owner-Operators (we proudly call them “Ulysses”) to operate these locations.
Becoming a Ulysses operator with us isn’t a job, it’s your path to business ownership, giving you uncapped income potential. We offer the tools, platforms, and support to help you turn your dream into financial freedom. This is an opportunity to run and grow your own business – without the heavy financial investment typically required to start from scratch. What we ask of you – show up, be inspired, be hard workers and “increase your surface of luck”.
What We Offer
As a Ulysses operator, you will have access to:
Turnkey Business Setup – A fully equipped, ready-to-operate restaurant spaceProven Brand Portfolio – Access to multiple food concepts and tested menu content designed to maximize market appealTechnology Infrastructure – POS systems, ordering kiosks, and integrated delivery platformsComprehensive Support – Training, onboarding, and proven operational playbooks to set you up for successAccessible Entry Model – No upfront buy-in or long-term contracts requiredOperational Efficiency Tools – Robotics and automation deployed in select locations to enhance throughput and consistency, planned expansion across locations in future phasesWhat Makes This Unique
The opportunity to operate a revenue generating establishment as an Owner-Operator—not as our employee, but as an independent business owner, responsible for managing and growing your operationsA supportive ecosystem that provides industry expertise, technology, and resources Proven earning potential: most of our Owner-Operators earn $100K+, with many as high as $250K+Minimum Requirements
Must be a certified Food Manager, obtained through a nationally recognized American National Standards Institute (ANSI) accredited program (e.g., ServSafe®, National Registry of Food Safety Professional (NRFSP)) Must have legal right to establish and operate a Limited Liability Company (LLC)Proven leader, skilled in managing teams and delivering exceptional customer experiencesResilient, adaptable, and committed to long-term successMust be motivated by the pursuit of autonomy, financial freedom and fulfillmentPreferred Qualifications
3+ years of operational experience working at a restaurant Experience as a former Owner-Operator or General Manager within the food and beverage industryKnowledge of restaurant operations, from sourcing to management of a locationIf you are ready to take ownership of your career and build a meaningful, profitable business, we invite you to apply today to reserve your spot in an upcoming session.
Read LessWho We Are
REEF is an ecosystem of digital and physical solutions that connect goods, services and experiences to consumers around the world. Simply put, we serve as the bridge for customers to get more of what they want and need. A key platform that REEF has developed within this ecosystem is launching ready-to-operate fast casual restaurants. REEF is seeking applicants to become Owner-Operators (we proudly call them “Ulysses”) to operate these locations.
Becoming a Ulysses operator with us isn’t a job, it’s your path to business ownership, giving you uncapped income potential. We offer the tools, platforms, and support to help you turn your dream into financial freedom. This is an opportunity to run and grow your own business – without the heavy financial investment typically required to start from scratch. What we ask of you – show up, be inspired, be hard workers and “increase your surface of luck”.
What We Offer
As a Ulysses operator, you will have access to:
Turnkey Business Setup – A fully equipped, ready-to-operate restaurant spaceProven Brand Portfolio – Access to multiple food concepts and tested menu content designed to maximize market appealTechnology Infrastructure – POS systems, ordering kiosks, and integrated delivery platformsComprehensive Support – Training, onboarding, and proven operational playbooks to set you up for successAccessible Entry Model – No upfront buy-in or long-term contracts requiredOperational Efficiency Tools – Robotics and automation deployed in select locations to enhance throughput and consistency, planned expansion across locations in future phasesWhat Makes This Unique
The opportunity to operate a revenue generating establishment as an Owner-Operator—not as our employee, but as an independent business owner, responsible for managing and growing your operationsA supportive ecosystem that provides industry expertise, technology, and resources Proven earning potential: most of our Owner-Operators earn $100K+, with many as high as $250K+Minimum Requirements
Must be a certified Food Manager, obtained through a nationally recognized American National Standards Institute (ANSI) accredited program (e.g., ServSafe®, National Registry of Food Safety Professional (NRFSP)) Must have legal right to establish and operate a Limited Liability Company (LLC)Proven leader, skilled in managing teams and delivering exceptional customer experiencesResilient, adaptable, and committed to long-term successMust be motivated by the pursuit of autonomy, financial freedom and fulfillmentPreferred Qualifications
3+ years of operational experience working at a restaurant Experience as a former Owner-Operator or General Manager within the food and beverage industryKnowledge of restaurant operations, from sourcing to management of a locationIf you are ready to take ownership of your career and build a meaningful, profitable business, we invite you to apply today to reserve your spot in an upcoming session.
Read LessWho We Are
REEF is an ecosystem of digital and physical solutions that connect goods, services and experiences to consumers around the world. Simply put, we serve as the bridge for customers to get more of what they want and need. A key platform that REEF has developed within this ecosystem is launching ready-to-operate fast casual restaurants. REEF is seeking applicants to become Owner-Operators (we proudly call them “Ulysses”) to operate these locations.
Becoming a Ulysses operator with us isn’t a job, it’s your path to business ownership, giving you uncapped income potential. We offer the tools, platforms, and support to help you turn your dream into financial freedom. This is an opportunity to run and grow your own business – without the heavy financial investment typically required to start from scratch. What we ask of you – show up, be inspired, be hard workers and “increase your surface of luck”.
What We Offer
As a Ulysses operator, you will have access to:
Turnkey Business Setup – A fully equipped, ready-to-operate restaurant spaceProven Brand Portfolio – Access to multiple food concepts and tested menu content designed to maximize market appealTechnology Infrastructure – POS systems, ordering kiosks, and integrated delivery platformsComprehensive Support – Training, onboarding, and proven operational playbooks to set you up for successAccessible Entry Model – No upfront buy-in or long-term contracts requiredOperational Efficiency Tools – Robotics and automation deployed in select locations to enhance throughput and consistency, planned expansion across locations in future phasesWhat Makes This Unique
The opportunity to operate a revenue generating establishment as an Owner-Operator—not as our employee, but as an independent business owner, responsible for managing and growing your operationsA supportive ecosystem that provides industry expertise, technology, and resources Proven earning potential: most of our Owner-Operators earn $100K+, with many as high as $250K+Minimum Requirements
Must be a certified Food Manager, obtained through a nationally recognized American National Standards Institute (ANSI) accredited program (e.g., ServSafe®, National Registry of Food Safety Professional (NRFSP)) Must have legal right to establish and operate a Limited Liability Company (LLC)Proven leader, skilled in managing teams and delivering exceptional customer experiencesResilient, adaptable, and committed to long-term successMust be motivated by the pursuit of autonomy, financial freedom and fulfillmentPreferred Qualifications
3+ years of operational experience working at a restaurant Experience as a former Owner-Operator or General Manager within the food and beverage industryKnowledge of restaurant operations, from sourcing to management of a locationIf you are ready to take ownership of your career and build a meaningful, profitable business, we invite you to apply today to reserve your spot in an upcoming session.
Read LessWho We Are
REEF is an ecosystem of digital and physical solutions that connect goods, services and experiences to consumers around the world. Simply put, we serve as the bridge for customers to get more of what they want and need. A key platform that REEF has developed within this ecosystem is launching ready-to-operate fast casual restaurants. REEF is seeking applicants to become Owner-Operators (we proudly call them “Ulysses”) to operate these locations.
Becoming a Ulysses operator with us isn’t a job, it’s your path to business ownership, giving you uncapped income potential. We offer the tools, platforms, and support to help you turn your dream into financial freedom. This is an opportunity to run and grow your own business – without the heavy financial investment typically required to start from scratch. What we ask of you – show up, be inspired, be hard workers and “increase your surface of luck”.
What We Offer
As a Ulysses operator, you will have access to:
Turnkey Business Setup – A fully equipped, ready-to-operate restaurant spaceProven Brand Portfolio – Access to multiple food concepts and tested menu content designed to maximize market appealTechnology Infrastructure – POS systems, ordering kiosks, and integrated delivery platformsComprehensive Support – Training, onboarding, and proven operational playbooks to set you up for successAccessible Entry Model – No upfront buy-in or long-term contracts requiredOperational Efficiency Tools – Robotics and automation deployed in select locations to enhance throughput and consistency, planned expansion across locations in future phasesWhat Makes This Unique
The opportunity to operate a revenue generating establishment as an Owner-Operator—not as our employee, but as an independent business owner, responsible for managing and growing your operationsA supportive ecosystem that provides industry expertise, technology, and resources Proven earning potential: most of our Owner-Operators earn $100K+, with many as high as $250K+Minimum Requirements
Must be a certified Food Manager, obtained through a nationally recognized American National Standards Institute (ANSI) accredited program (e.g., ServSafe®, National Registry of Food Safety Professional (NRFSP)) Must have legal right to establish and operate a Limited Liability Company (LLC)Proven leader, skilled in managing teams and delivering exceptional customer experiencesResilient, adaptable, and committed to long-term successMust be motivated by the pursuit of autonomy, financial freedom and fulfillmentPreferred Qualifications
3+ years of operational experience working at a restaurant Experience as a former Owner-Operator or General Manager within the food and beverage industryKnowledge of restaurant operations, from sourcing to management of a locationIf you are ready to take ownership of your career and build a meaningful, profitable business, we invite you to apply today to reserve your spot in an upcoming session.
Read LessWho We Are
REEF is an ecosystem of digital and physical solutions that connect goods, services and experiences to consumers around the world. Simply put, we serve as the bridge for customers to get more of what they want and need. A key platform that REEF has developed within this ecosystem is launching ready-to-operate fast casual restaurants. REEF is seeking applicants to become Owner-Operators (we proudly call them “Ulysses”) to operate these locations.
Becoming a Ulysses operator with us isn’t a job, it’s your path to business ownership, giving you uncapped income potential. We offer the tools, platforms, and support to help you turn your dream into financial freedom. This is an opportunity to run and grow your own business – without the heavy financial investment typically required to start from scratch. What we ask of you – show up, be inspired, be hard workers and “increase your surface of luck”.
What We Offer
As a Ulysses operator, you will have access to:
Turnkey Business Setup – A fully equipped, ready-to-operate restaurant spaceProven Brand Portfolio – Access to multiple food concepts and tested menu content designed to maximize market appealTechnology Infrastructure – POS systems, ordering kiosks, and integrated delivery platformsComprehensive Support – Training, onboarding, and proven operational playbooks to set you up for successAccessible Entry Model – No upfront buy-in or long-term contracts requiredOperational Efficiency Tools – Robotics and automation deployed in select locations to enhance throughput and consistency, planned expansion across locations in future phasesWhat Makes This Unique
The opportunity to operate a revenue generating establishment as an Owner-Operator—not as our employee, but as an independent business owner, responsible for managing and growing your operationsA supportive ecosystem that provides industry expertise, technology, and resources Proven earning potential: most of our Owner-Operators earn $100K+, with many as high as $250K+Minimum Requirements
Must be a certified Food Manager, obtained through a nationally recognized American National Standards Institute (ANSI) accredited program (e.g., ServSafe®, National Registry of Food Safety Professional (NRFSP)) Must have legal right to establish and operate a Limited Liability Company (LLC)Proven leader, skilled in managing teams and delivering exceptional customer experiencesResilient, adaptable, and committed to long-term successMust be motivated by the pursuit of autonomy, financial freedom and fulfillmentPreferred Qualifications
3+ years of operational experience working at a restaurant Experience as a former Owner-Operator or General Manager within the food and beverage industryKnowledge of restaurant operations, from sourcing to management of a locationIf you are ready to take ownership of your career and build a meaningful, profitable business, we invite you to apply today to reserve your spot in an upcoming session.
Read LessWho We Are
REEF is an ecosystem of digital and physical solutions that connect goods, services and experiences to consumers around the world. A key platform that REEF has developed within this ecosystem is launching ready-to-operate logistics businesses. REEF is seeking applicants to become Owner-Operators (we proudly call them “Ulysses”) to run middle-mile and last-mile delivery operations.
Becoming a Ulysses operator isn’t a job, it’s your path to business ownership, giving you uncapped income potential. We offer the tools, platforms, and support to help you turn your dream into financial freedom. This is an opportunity to run and grow your own business – without the heavy financial investment typically required to start from scratch. What we ask of you – show up, be inspired, be hard workers and “increase your surface of luck”.
What We Offer
As a Ulysses operator, you will have access to:
High Sales Potential – Scale efficiently to make $20,000 - $100,000 top-line per weekImmediate Customer Demand – Daily routes already lined upTech & Dispatch Tools – Access our platform for fleet management, routing, and sales & performance trackingFlexible Fleet OptionsBring Your Own Vehicle – Use your own cold chain-compliant refrigerated van or box truck (non-CDL)Use REEF’s Fleet – Access to non-CDL, fully-equipped refrigerated vehicles are available (a refundable deposit per vehicle is required). Auto insurance included.Exit Flexibility – Ability to leave the program with 90-day notice and receive your deposit backWhat You’ll Do
Oversee a mixed fleet of vans and box trucks across middle-mile and last-mile delivery routesRecruit, schedule, and coach drivers to meet on-time performance (OTP) and customer satisfaction goalsMaintain full control of your P&L – monitor revenue, manage expenses, and drive sustainable profitabilityManage fleet logistics flow from order pickup to deliveryOwn key operational metrics such OTP, Service Level Agreement (SLA) compliance and Net Promoter Score (NPS)Minimum Requirements
3+ years in logistics, fleet management, or depot operationsStrong leadership experience; able to manage 10-30 drivers and multi-vehicle operationsMust have legal right to establish and operate a Limited Liability Company (LLC)Have an entrepreneurial spirit; must be ready to run and scale your own logistics businessMust be motivated by the pursuit of autonomy, fulfillment and financial freedom.Preferred Qualifications
Strong business acumen; comfortable with managing working capital, payroll and running a P&L Experienced with OTP, SLA compliance and NPSIf you are ready to take ownership of your career and build a meaningful, profitable logistics business, we invite you to apply today to reserve your spot in an upcoming information session.
Read LessWho We Are
REEF is an ecosystem of digital and physical solutions that connect goods, services and experiences to consumers around the world. Simply put, we serve as the bridge for customers to get more of what they want and need. A key platform that REEF has developed within this ecosystem is launching ready-to-operate fast casual restaurants. REEF is seeking applicants to become Owner-Operators (we proudly call them “Ulysses”) to operate these locations.
Becoming a Ulysses operator with us isn’t a job, it’s your path to business ownership, giving you uncapped income potential. We offer the tools, platforms, and support to help you turn your dream into financial freedom. This is an opportunity to run and grow your own business – without the heavy financial investment typically required to start from scratch. What we ask of you – show up, be inspired, be hard workers and “increase your surface of luck”.
What We Offer
As a Ulysses operator, you will have access to:
Turnkey Business Setup – A fully equipped, ready-to-operate restaurant spaceProven Brand Portfolio – Access to multiple food concepts and tested menu content designed to maximize market appealTechnology Infrastructure – POS systems, ordering kiosks, and integrated delivery platformsComprehensive Support – Training, onboarding, and proven operational playbooks to set you up for successAccessible Entry Model – No upfront buy-in or long-term contracts requiredOperational Efficiency Tools – Robotics and automation deployed in select locations to enhance throughput and consistency, planned expansion across locations in future phasesWhat Makes This Unique
The opportunity to operate a revenue generating establishment as an Owner-Operator—not as our employee, but as an independent business owner, responsible for managing and growing your operationsA supportive ecosystem that provides industry expertise, technology, and resources Proven earning potential: most of our Owner-Operators earn $100K+, with many as high as $250K+Minimum Requirements
Must be a certified Food Manager, obtained through a nationally recognized American National Standards Institute (ANSI) accredited program (e.g., ServSafe®, National Registry of Food Safety Professional (NRFSP)) Must have legal right to establish and operate a Limited Liability Company (LLC)Proven leader, skilled in managing teams and delivering exceptional customer experiencesResilient, adaptable, and committed to long-term successMust be motivated by the pursuit of autonomy, financial freedom and fulfillmentPreferred Qualifications
3+ years of operational experience working at a restaurant Experience as a former Owner-Operator or General Manager within the food and beverage industryKnowledge of restaurant operations, from sourcing to management of a locationIf you are ready to take ownership of your career and build a meaningful, profitable business, we invite you to apply today to reserve your spot in an upcoming session.
Read LessWho We Are
REEF is an ecosystem of digital and physical solutions that connect goods, services and experiences to consumers around the world. Simply put, we serve as the bridge for customers to get more of what they want and need. A key platform that REEF has developed within this ecosystem is launching ready-to-operate fast casual restaurants. REEF is seeking applicants to become Owner-Operators (we proudly call them “Ulysses”) to operate these locations.
Becoming a Ulysses operator with us isn’t a job, it’s your path to business ownership, giving you uncapped income potential. We offer the tools, platforms, and support to help you turn your dream into financial freedom. This is an opportunity to run and grow your own business – without the heavy financial investment typically required to start from scratch. What we ask of you – show up, be inspired, be hard workers and “increase your surface of luck”.
What We Offer
As a Ulysses operator, you will have access to:
Turnkey Business Setup – A fully equipped, ready-to-operate restaurant spaceProven Brand Portfolio – Access to multiple food concepts and tested menu content designed to maximize market appealTechnology Infrastructure – POS systems, ordering kiosks, and integrated delivery platformsComprehensive Support – Training, onboarding, and proven operational playbooks to set you up for successAccessible Entry Model – No upfront buy-in or long-term contracts requiredOperational Efficiency Tools – Robotics and automation deployed in select locations to enhance throughput and consistency, planned expansion across locations in future phasesWhat Makes This Unique
The opportunity to operate a revenue generating establishment as an Owner-Operator—not as our employee, but as an independent business owner, responsible for managing and growing your operationsA supportive ecosystem that provides industry expertise, technology, and resources Proven earning potential: most of our Owner-Operators earn $100K+, with many as high as $250K+Minimum Requirements
Must be a certified Food Manager, obtained through a nationally recognized American National Standards Institute (ANSI) accredited program (e.g., ServSafe®, National Registry of Food Safety Professional (NRFSP)) Must have legal right to establish and operate a Limited Liability Company (LLC)Proven leader, skilled in managing teams and delivering exceptional customer experiencesResilient, adaptable, and committed to long-term successMust be motivated by the pursuit of autonomy, financial freedom and fulfillmentPreferred Qualifications
3+ years of operational experience working at a restaurant Experience as a former Owner-Operator or General Manager within the food and beverage industryKnowledge of restaurant operations, from sourcing to management of a locationIf you are ready to take ownership of your career and build a meaningful, profitable business, we invite you to apply today to reserve your spot in an upcoming session.
Read LessWho We Are
REEF is an ecosystem of digital and physical solutions that connect goods, services and experiences to consumers around the world. A key platform that REEF has developed within this ecosystem is launching ready-to-operate logistics businesses. REEF is seeking applicants to become Owner-Operators (we proudly call them “Ulysses”) to run middle-mile and last-mile delivery operations.
Becoming a Ulysses operator isn’t a job, it’s your path to business ownership, giving you uncapped income potential. We offer the tools, platforms, and support to help you turn your dream into financial freedom. This is an opportunity to run and grow your own business – without the heavy financial investment typically required to start from scratch. What we ask of you – show up, be inspired, be hard workers and “increase your surface of luck”.
What We Offer
As a Ulysses operator, you will have access to:
High Sales Potential – Scale efficiently to make $20,000 - $100,000 top-line per weekImmediate Customer Demand – Daily routes already lined upTech & Dispatch Tools – Access our platform for fleet management, routing, and sales & performance trackingFlexible Fleet OptionsBring Your Own Vehicle – Use your own cold chain-compliant refrigerated van or box truck (non-CDL)Use REEF’s Fleet – Access to non-CDL, fully-equipped refrigerated vehicles are available (a refundable deposit per vehicle is required). Auto insurance included.Exit Flexibility – Ability to leave the program with 90-day notice and receive your deposit backWhat You’ll Do
Oversee a mixed fleet of vans and box trucks across middle-mile and last-mile delivery routesRecruit, schedule, and coach drivers to meet on-time performance (OTP) and customer satisfaction goalsMaintain full control of your P&L – monitor revenue, manage expenses, and drive sustainable profitabilityManage fleet logistics flow from order pickup to deliveryOwn key operational metrics such OTP, Service Level Agreement (SLA) compliance and Net Promoter Score (NPS)Minimum Requirements
3+ years in logistics, fleet management, or depot operationsStrong leadership experience; able to manage 10-30 drivers and multi-vehicle operationsMust have legal right to establish and operate a Limited Liability Company (LLC)Have an entrepreneurial spirit; must be ready to run and scale your own logistics businessMust be motivated by the pursuit of autonomy, fulfillment and financial freedom.Preferred Qualifications
Strong business acumen; comfortable with managing working capital, payroll and running a P&L Experienced with OTP, SLA compliance and NPSIf you are ready to take ownership of your career and build a meaningful, profitable logistics business, we invite you to apply today to reserve your spot in an upcoming information session.
Read LessWho We Are
REEF is an ecosystem of digital and physical solutions that connect goods, services and experiences to consumers around the world. A key platform that REEF has developed within this ecosystem is launching ready-to-operate logistics businesses. REEF is seeking applicants to become Owner-Operators (we proudly call them “Ulysses”) to run middle-mile and last-mile delivery operations.
Becoming a Ulysses operator isn’t a job, it’s your path to business ownership, giving you uncapped income potential. We offer the tools, platforms, and support to help you turn your dream into financial freedom. This is an opportunity to run and grow your own business – without the heavy financial investment typically required to start from scratch. What we ask of you – show up, be inspired, be hard workers and “increase your surface of luck”.
What We Offer
As a Ulysses operator, you will have access to:
High Sales Potential – Scale efficiently to make $20,000 - $100,000 top-line per weekImmediate Customer Demand – Daily routes already lined upTech & Dispatch Tools – Access our platform for fleet management, routing, and sales & performance trackingFlexible Fleet OptionsBring Your Own Vehicle – Use your own cold chain-compliant refrigerated van or box truck (non-CDL)Use REEF’s Fleet – Access to non-CDL, fully-equipped refrigerated vehicles are available (a refundable deposit per vehicle is required). Auto insurance included.Exit Flexibility – Ability to leave the program with 90-day notice and receive your deposit backWhat You’ll Do
Oversee a mixed fleet of vans and box trucks across middle-mile and last-mile delivery routesRecruit, schedule, and coach drivers to meet on-time performance (OTP) and customer satisfaction goalsMaintain full control of your P&L – monitor revenue, manage expenses, and drive sustainable profitabilityManage fleet logistics flow from order pickup to deliveryOwn key operational metrics such OTP, Service Level Agreement (SLA) compliance and Net Promoter Score (NPS)Minimum Requirements
3+ years in logistics, fleet management, or depot operationsStrong leadership experience; able to manage 10-30 drivers and multi-vehicle operationsMust have legal right to establish and operate a Limited Liability Company (LLC)Have an entrepreneurial spirit; must be ready to run and scale your own logistics businessMust be motivated by the pursuit of autonomy, fulfillment and financial freedom.Preferred Qualifications
Strong business acumen; comfortable with managing working capital, payroll and running a P&L Experienced with OTP, SLA compliance and NPSIf you are ready to take ownership of your career and build a meaningful, profitable logistics business, we invite you to apply today to reserve your spot in an upcoming information session.
Read Less