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Parento
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  • **About Parento** **Parento** is the first provider for paid parental... Read More
    **About Parento** **Parento** is the first provider for paid parental leave, distributing the first and only paid parental leave insurance and parental support program. Our holistic program enables companies to offer paid maternity and paternity leave to all employees. Designed to support working parents while alleviating HR’s workload, Parento’s white glove leave concierge handles the complexities of leave management, payroll calculations, compliance, and claims, while providing emotional and parent coaching for employees. Our proprietary program boasts a 95% return-to-work rate and guides employees through the process before, during, and after leave to ensure a seamless re-onboarding. **Position Overview** This is an opportunity for a digital ads expert to drive significant growth, own impactful campaigns, and directly contribute to our continued success in a rapidly evolving market while working with a growing team. If you're passionate about leveraging data to fuel innovation and are eager to make a tangible difference, this role is for you. **Key Responsibilities** - Ideate, monitor, manage and update digital campaigns for paid search (specifically Google Ads) and paid social (Meta, LinkedIn, etc) and their performance and assets, including landing pages, ad creatives, and email sequences - Work with the marketing team to write compelling ad copy and partner on creative assets - Take full ownership of pacing, reporting, and performance for campaigns with thoughtful strategy and clear measurable objectives, set collaboratively by marketing and sales - Continuously monitor campaign health, performing routine optimizations to drive higher CTR, reduce CPA, and increase ROAS or other set goals (e.g. brand awareness, etc) - Strong understanding of the B2B sales cycle and experiencing scaling customer acquisition - Proactively identify key trends, insights, and opportunities to maximize reach by platform - Conduct A/B testing and other experiments with strong attention to detail to improve ad creative, landing pages, website copy, and overall campaign efficacy - Proactively bring new ideas and opportunities to the table for B2B growth - Identify and evaluate new performance marketing tools and tech **Requirements** - 5+ years of experience in paid digital marketing, demand gen, or performance marketing (B2B preferred) - Expert level knowledge of Google Ads ecosystem, Meta and LinkedIn ads and analytic and reporting tools - Analytical problem-solving to drive decisions, spot trends, provide recommendations, and act on them in real-time - Strong attention to detail and ability to manage multiple projects at once - A collaborative growth mindset, eager to work with different teams **Salary:** $85,000 - $100,000 per year + equity Read Less
  • **About Parento** **Parento** is the first provider for paid parental... Read More
    **About Parento** **Parento** is the first provider for paid parental leave, distributing the first and only paid parental leave insurance and parental support program. Our holistic program enables companies to offer paid maternity and paternity leave to all employees. Designed to support working parents while alleviating HR’s workload, Parento’s white glove leave concierge handles the complexities of leave management, payroll calculations, compliance, and claims, while providing emotional and parent coaching for employees. Our proprietary program boasts a 95% return-to-work rate and guides employees through the process before, during, and after leave to ensure a seamless re-onboarding. **About the Role** We’re seeking a driven, curious, and detail-oriented **Full Stack Software Engineer** to join our growing engineering team. This role is ideal for someone with strong skills in **PHP**, **Laravel**, and **VueJS**, that's eager to contribute to real-world SaaS products and platforms. You'll work on core systems powering our customer-facing web portal and backend infrastructure while shaping the future of a modern insurance-based program. **What You’ll Do** - Develop, test, and maintain scalable backend services that power an enterprise customer portal using **PHP** and the **Laravel** framework. - Build and enhance frontend interfaces using **Tailwind CSS** and **VueJS**, ensuring responsive, user-friendly design. - Collaborate closely with our product manager, designers, VP of Engineering, and other internal stakeholders to turn requirements into robust features - Work on SaaS-based architecture, helping optimize performance, maintainability, reliability and scalability. - Participate in code reviews, sprint planning, and system design discussions. Comfortable using AI code-generation tools (Cursor AI, Claude, Copilot, etc.) - Assist in integrating, training and applying **machine learning algorithms** or **big data pipelines** to production workflows - Contribute to improving the developer experience, CI/CD processes, and internal tools that help with developer productivity **Technical skills and experience** - Solid proficiency in **PHP**, **Laravel**, and **VueJS** - Academic or hands-on experience working on **SaaS products** and **web portals** - Exposure to or interest in big data processing and **machine learning** concepts - Familiarity with version control systems (e.g., Git), REST APIs, and databases like MySQL or MariaDB. Familiarity with analytics tools such as Metabase. - Familiarity with a cloud-based architecture that spans multiple public clouds (AWS, Digital Ocean, Google Cloud). - Excellent written communication skills (we collaborate a LOT on email & Slack). **Preferred (But Not Required)** - Prior freelance or full-time work experience in **Fintech** or **InsurTech** industries - Certification on using any public cloud platform (e.g., AWS, GCP, Azure) - Experience with data pipelines or ML frameworks (e.g., TensorFlow, Spark) - Certification in Kubernetes (Certified Kubernetes Application Developer - CKAD) - Comfortable working on WordPress and CMS platforms like Statamic or Ghost **Salary:** $125-$140k/year Read Less

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Astrid-Lindgren-Weg 12 38229 Salzgitter Germany