The Regional Account Manager is responsible to drive sales performance and manage assigned accounts to achieve and exceed new business development and sales/profit goals within the designated region. Develop and implement market strategies and tactics aligned with NASL business plans, execute the sales resource plan, generate leads, and follow up with existing and potential customers. Continuously monitor and address challenges to meet assigned divisional sales, profitability, and product/brand objectives. Provide technical product and field service training support to assigned accounts to facilitate the use of NASL products in their production facilities. Requirements Achieve and surpass sales and gross margin targets as defined in the annual operating and assigned territory plan Contribute to the development of NASL growth strategies and the execution of assigned sales objectives, with responsibility for all key lamination and fabrication products and services within the assigned territory. Provide on-demand technical product and field service support to customers via phone, email, and on-site visits. Deliver detailed feedback to NASL Operations on performance, serviceability, and customer experiences/comments. Prepare detailed project quotes for assigned account opportunities and submit them for management review and approval. Maintain timely and accurate CRM records and reports. Offer input on strategic decisions affecting field service support. Stay updated on products, application processes, equipment, and tools. Assist in the ongoing execution of a comprehensive training program that addresses the needs of internal customer service teams, assigned manufacturers, distributors, and OEMs, ensuring consistent and accurate messaging. Conduct ongoing market research to understand key competition within the assigned region, identify value propositions, and build and maintain market share. Develop and maintain consultative relationships with major key accounts, partners, and industry associations. Represent NASL at trade shows and industry events, responsible for lead generation and follow-up on established contacts and CRM opportunity tracking. Aid in building the skills and experiences of the sales team, providing growth opportunities and developing talent for promotion and succession. Travel extensively (over 50%) to serve as an on-site resource for customers. Education
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