Kinetic Advantage is a dynamic independent floorplan company led by trusted industry veterans. Our core focus is helping our Independent Dealer partners and team members succeed while providing them with an exceptional and engaging user experience.?We are committed to forging strong partnerships through transparent communication and simple, innovative solutions. We provide our partners and team members with the support and tools they need to grow throughout their journey.
Job Summary:
The Marketing Communications Manager will coordinate and execute an engaging communications strategy that promotes Kinetic Advantage and its suite of services. This individual will focus on generating, managing, and distributing high-quality content across multiple channels both internally and externally to elevate brand image, drive engagement, and support business growth. Reporting directly to the Director of Marketing, the Manager will work collaboratively across teams to ensure consistent, impactful messaging aligns with organizational goals and successfully reaches our dealer and auction partners.
This position is onsite.
Duties/Responsibilities:
Execute and support effective communication strategies that build customer loyalty, brand awareness, and stakeholder satisfaction. Coordinate, draft, and manage the production workflow for all external and internal marketing communications. Collaborate closely with the broader marketing team to brainstorm, develop, and implement integrated campaign ideas and content strategies. Review and refine communication materials to guarantee all content is publication-ready, accurate, and aligned with brand guidelines. Implement communication plans for new product launches, corporate events, seasonal promotions, and industry initiatives. Edit basic video clips such as Town Hall recordings, executive updates, etc. Create graphics and visuals for social media posts, internal communication documents, print materials, slide decks, and other marketing initiatives. Track, analyze, and report on key performance indicators (KPIs) for communication channels to continuously optimize engagement. Draft clear and compelling press releases, media advisories, and digital press kits to build brand visibility. Coordinate and draft internal communication materials, including the production and delivery of a monthly internal newsletter, to foster team member morale. Assist in responding to communication-related issues promptly and professionally under the guidance of marketing leadership. Produce and deploy messaging assets including email marketing campaigns, social media captions and graphics, product presentations, announcements, and advertisements. Utilize a variety of marketing technology platforms and content management tools to streamline and support ongoing initiatives. Equip field team members with up-to-date resources, collateral, and toolkits for prime customer engagement. Conduct routine market and competitor research, monitor industry trends to identify fresh content and channel opportunities. Identify and optimize communication channels, including digital and industry-specific media platforms, to relay targeted messages to partners. Design, manage, and optimize email templates and automated communication journeys within the corporate CRM platform, in collaboration with other team members.Education and Experience:
Bachelor’s degree in communications, journalism, public relations, or relevant field 3-5 years’ experience in internal and external marketing or communications
Required Skills/Abilities:
Physical Requirements:
This job description reflects the essential functions of this position but is subject to change at any time and does not restrict the tasks that may be assigned.
All qualified applicants will receive consideration for employment without discrimination based on race, color, religion, sex, sexual orientation, gender identity, national origin, protected veteran status, disability, age, genetic information, or any other factors prohibited by law.
Requirements: We want you to join our team of passionate self-starters who believe the world is full of untapped opportunities. So, if you get fired up about making a real difference as part of a winning team like we do, we want to hear from you. This role will introduce you to an exciting line of work in the automotive financial industry.
The Partner Experience Specialist position is responsible for providing exceptional and engaging user experience to our auction partners, dealer partners, and internal team members. Your primary responsibilities support the success of our dealer partners by functioning as a go-between for the accurate and timely coordination of our floorplan loans. The ideal candidate for this role has a winning attitude, outstanding listening skills, and phenomenal communication skills, both verbally and written. Also, you understand that your role is a key component to the partner experience we are building at Kinetic Advantage.
The hours for this position are M-F 11:00a-8:00p ET. This is an onsite position.
Bilingual Skills (Highly Preferred): Professional proficiency in Spanish is highly desirable.
Duties/Responsibilities:
· Receive and process inbound electronic communication including email, phone and text from dealers and handle in a timely manner
· Receive, validate, and process floorplan loan requests in adherence to Kinetic Advantage’s policies, procedures, and advance guidelines
· Accurately calculate amounts due in a variety of floorplan situations
· Maintain a steady workflow and perform additional assignments in down time, as needed
· Develop a thorough understanding of Kinetic Advantage policies, processes, and procedures related to assigned areas, and ensure adherence to established policies and procedures
· Apply experience and lessons-learned to create or modify work methods related to floorplan advances & overall partner experience
· Perform duties such as assisting new clients with basic orientation via phone and or virtual contract signing or other duties as called for by business needs.
Education and Experience:
· High school diploma or equivalent required
· 1+ years related experience in either the floorplan, automobile, or auction industry or with the Bureau of Motor Vehicles, preferred
Required Skills/Abilities:
· Strong organizational skills, including ability to multitask, work efficiently, and prioritize
· Ability to earn trust and build relationships over the phone and effectively communicate and exchange information with a wide diversity of individuals, both verbally and written
· Exceptional problem-solving skills include the ability to ask probing questions to deeply understand the needs of our auction and dealer partners
· Professional maturity to handle sensitive information and situations with tact and discretion
· Familiar with Microsoft Office Suite or related software such as OneNote and Teams
· Excellent interpersonal and customer service skills
· Strong verbal and written communication skills
· Robust time management skills and attention to detail coupled with a proven ability to meet deadlines
· Skills needed to compose email and text communications professionally, clearly, and error free
· First-rate problem-solving skills combined with the ability to prioritize tasks
· Ability to thrive in a fast paced and, at times, stressful environment
· Bilingual preferred but not required – bilingual team members will be required to assist in translation situations often via phone
Physical Requirements:
· Ability to sit at a desk and work on a computer for prolonged periods of time
· Must be able to communicate clearly
· While performing the duties of this job, the employee will, at times, be subject to outside environmental conditions
· Ability to safely and successfully perform the essential job functions consistent with the ADA, FMLA, and other federal, state, and local standards
This job description reflects essential functions of this position but is subject to change at any time and does not restrict the tasks that may be assigned.
All qualified applicants will receive consideration for employment without discrimination on the basis of race, color, religion, sex, sexual orientation, gender identity, national origin, protected veteran status, disability, age, genetic information, or any other factors prohibited by law.
Requirements: