Job Title: Communications Manager (Public Relations)
Department: Marketing
Reports to: Chief Marketing Officer
FLSA Status: Exempt
About Invest Puerto Rico
Invest Puerto Rico (IPR) is a nonprofit organization established by law with the mission of promoting Puerto Rico as a competitive investment destination to attract new businesses and external capital to the Island. IPR seeks to transform Puerto Rico’s competitive position and economic trajectory over time.
Our culture is highly entrepreneurial and values creativity, problem-solving, initiative, intellectual curiosity, and a strong work ethic. Successful team members embrace complexity, maintain a global perspective, understand the importance of relationships, and are results-driven. IPR fosters a welcoming and energetic environment that encourages collaboration and innovation. Our team brings together diverse experiences from the public, private, and nonprofit sectors to build a leading institution shaping Puerto Rico’s future.
Overview
The Communications Manager will partner with IPR’s Marketing team to develop and sustain a clear, compelling, and cohesive narrative for the organization. This role is responsible for executing communications strategies that elevate Puerto Rico as an investment destination.
Key responsibilities include managing media relations, drafting press materials (press releases, op-eds, speeches, and more), and proactively engaging with media and public audiences both on and off the Island.
Core Responsibilities
Serve as IPR’s primary point of contact for on- and off-island media.Collaborate with the Chief Marketing Officer, CEO, Stakeholder Engagement Director, and leadership team to execute a public relations strategy positioning IPR as the leading investment promotion authority for Puerto Rico.Develop, refine, and implement communications protocols and processes.Create and manage content for owned channels (newsletters, website, video, blog, and social media).Build and maintain a strong media network and database in collaboration with agency partners.Manage press release development and distribution systems.Write and edit press materials, speeches, talking points, thought leadership pieces, and other communications assets.Maintain press kits, boilerplates, executive biographies, and institutional materials.Manage and respond to media inquiries in a timely and strategic manner.Lead newsletter strategy, content development, and distribution for internal and external stakeholders.Support the development of promotional materials and collateral aligned with IPR’s messaging.Prepare spokespersons for media engagements, speaking opportunities, and events.Coordinate communications with partners, stakeholders, and key organizations supporting investment promotion.Support RFP/RFQ processes for communications and public relations vendors and assist with procurement management.Manage day-to-day relationships with external PR agencies.Support the development of the annual communications plan with the CMO and agency partners.Partner with the Stakeholder Engagement Director to develop communications plans that increase awareness of IPR initiatives.Collaborate with local PR agencies to promote initiatives targeting on-island audiences.Perform other duties as assigned by the Board of Directors, CEO, or CMO in support of IPR’s mission.Requirements and Qualifications
Exceptional written and verbal communication skills, including research and editing.Established on-island media relationships and proven ability to secure earned media.Experience managing PR agencies and leading projects from concept through execution.Experience managing budgets and administrative processes (vendor selection, quotes, billing).Ability to identify and develop compelling stories from organizational initiatives.Ability to position Puerto Rico’s macroeconomic and business narrative effectively.Demonstrated experience writing press releases and media-facing content.Ability to tailor communications strategies for diverse audiences (business, government, public).Strong organizational and time management skills with the ability to meet tight deadlines.Proficiency in Microsoft Office Suite.Fully bilingual in English and Spanish.Preferred: Experience working with government stakeholders and navigating communications protocols.General qualifications
Strong commitment to Puerto Rico’s economic development.Knowledge of Puerto Rico’s economic landscape, opportunities, and challenges.Understanding of global business trends and Puerto Rico’s competitive advantages.Ability to engage effectively with senior leaders across business and government.Strong project management capabilities.High attention to detail and accountability.Demonstrated integrity and professionalism.Excellent relationship-building and networking skills.
Education and Experience
Bachelor’s degree in Marketing, Communications, Public Relations, or a related field.Minimum of 7 years of relevant professional experience.Experience in markets similar to Puerto Rico preferred.Willingness to travel domestically and internationally (up to 20%).Experience working within a communications or public relations function.Proven track record managing U.S. national media; international media experience preferred.Experience working and managing an external Advertising & Communications agency.Demonstrated ability to communicate effectively with media outlets and external stakeholders.EQUAL OPPORTUNITY EMPLOYER
About Invest Puerto Rico
Invest Puerto Rico (IPR) is a non-profit organization created by law with the mission of promoting Puerto Rico as a competitive investment jurisdiction to attract new business and external capital to the Island.
IPR aims to attract new jobs and investment in the near-term and fundamentally shift the competitive position and economic trajectory of Puerto Rico over time. Our culture is highly entrepreneurial and values creativity, problem-solving, initiative, intellect, and work ethic. People who do well at IPR tend to embrace complexity, espouse a global view, understand the importance of relationships, and possess a results-based orientation. IPR prides itself on its welcoming and energetic environment that encourages collaboration, innovation, and professional growth. Our team is comprised of people with diverse backgrounds in the public, private, and nonprofit sectors coming together to accelerate economic development in Puerto Rico.
Overview
The Marketing Operations Specialist manages day-to-day execution across our website and content operations, SEO best practices, and lifecycle email marketing. This role partners closely with the Digital Marketing Director and CRM Administrator to support lead generation, lead nurturing, performance reporting, and ongoing optimization. You will also coordinate with internal stakeholders and external web/digital agencies to ensure high-quality and timely delivery, brand consistency, and measurable results. A strong visual eye, attention to detail, and confidence working in HubSpot are essential.
Core Responsibilities
Website Management & Content Operations
Maintain and update website content in the CMS (new pages, edits, landing pages, event updates, and resource/library pages) in collaboration with the web agency.Ensure content is accurate, on-brand, user-friendly, and optimized for mobile and basic accessibility (formatting, links, responsiveness, and QA checks).Coordinate quality assurance for updates (broken links, layout issues, basic troubleshooting, and content governance).Gather requirements from internal stakeholders and manage timelines to ensure timely publishing.SEO Execution & Coordination (On-Page & Technical Support)
Implement on-page SEO best practices (metadata, headers, internal linking, keyword alignment, image optimization, and content refreshes).Coordinate with agencies on technical SEO recommendations and follow-through (redirects, page speed improvements, indexing issues, and site health).Monitor SEO performance in GA4,Google Search Console (and SEO tools),and recommend improvements.Email Marketing & Lifecycle Campaigns
Build, test, and deploy email campaigns for prospecting, event follow-up, lead nurturing, and re-engagement.Maintain and improve email templates to ensure consistent branding and performance across devices.Run A/B tests (subject lines, CTAs, layout, send times) and apply learnings to improve engagement and conversion.Support list hygiene and deliverability best practices (segmentation, compliance, opt-in/opt-out processes).HubSpot Marketing Execution & CRM Collaboration
Create and manage marketing assets in HubSpot: forms, landing pages, emails, lists/segments, and basic workflows (and/or coordinate builds with the CRM Administrator).Partner with the CRM Administrator to maintain tracking and reporting integrity (campaign structure, naming conventions, UTM discipline, and attribution).Support lead lifecycle processes, including lead routing and alignment with business development/sales needs.Analytics, Reporting & Continuous Optimization
Track and report performance across website, email, and SEO (weekly/monthly/quarterly dashboards).Ensure campaigns are measurable end-to-end through consistent UTM usage and clean campaign setup.Identify insights and implement improvements to increase conversion rates and engagement.Agency & Vendor Partnership
Serve as day-to-day marketing point of contact for external web/digital agencies(briefs, timelines, deliverables, QA, and feedback loops).Ensure agency outputs meet brand standards, functional requirements, and performance goals.Additional Responsibilities
Perform other duties as assigned by the Digital Marketing Director, Chief Marketing Officer and/or C-Suite executive in support of Invest Puerto Rico’s mission and mandate.Qualifications & Requirements
Hands-on experience using HubSpot Marketing Hub (email, landing pages, forms, lists/segmentation; basic workflows a plus).Familiarity with Salesforce Sales Cloud (campaign setup and reporting).CMS experience (WordPress, Webflow, Drupal, or similar).Working knowledge of SEO fundamentals and analytics tools (GA4, Google Search Console).Experience with SEO platforms such as Semrush and/or Ahrefs.Basic understanding of marketing operations concepts (attribution, lifecycle stages, lead scoring, deliverability).Strong project coordination skills, attention to detail, and strong visual/brand judgment.Excellent communication skills and comfort working with cross-functional stakeholders and external vendors.Education & Experience
3–5 years of experience in digital marketing with hands-on execution across website/content and email/lifecycle marketing (or similar role).Bachelor’s degree in Marketing or related field, or equivalent combination of education and relevant experience.EQUAL OPPORTUNITY EMPLOYER
Read LessAbout Invest Puerto Rico
Invest Puerto Rico (IPR) is a non-profit organization created by law with the mission of promoting Puerto Rico as a competitive investment jurisdiction to attract new business and external capital to the Island.
IPR aims to attract new jobs and investment in the near-term and fundamentally shift the competitive position and economic trajectory of Puerto Rico over time. Our culture is highly entrepreneurial and values creativity, problem-solving, initiative, intellect, and work ethic. People who do well at IPR tend to embrace complexity, espouse a global view, understand the importance of relationships, and possess a results-based orientation. IPR prides itself on its welcoming and energetic environment that encourages collaboration, innovation, and professional growth. Our team is comprised of people with diverse backgrounds in the public, private, and nonprofit sectors coming together to accelerate economic development in Puerto Rico.
Overview
This role is critical to our mission of data-driven decision-making and transparent reporting on our economic development initiatives. The Data & Reporting Analyst will transform complex datasets into actionable insights that inform leadership and business development decisions, support strategic planning, and demonstrate our impact to stakeholders.
Key Responsibilities
Data Analysis & Visualization
Design, develop, andmaintaininteractive dashboards and reports using Tableau to track key performance indicators (KPIs) across businessattraction, investmentpipeline, and sector development initiatives.Conduct data analysis to support reporting and decision-making related to business analytics, investment flows, company relocations, and other economic development initiatives.Identifyand propose solutions for any data gaps or other inefficiencies in IPR processes to ensure data and reporting accuracy.Create compelling data visualizations that communicate complex information clearly to diverseaudiencesincluding executive leadership, government officials, and external stakeholders.Reporting & Documentation
Manage multiple reporting workstreams and data sources simultaneously, ensuring all deliverables meet strict deadlines for monthly, quarterly, and annual reporting cycles.Prepare comprehensive analytical reports for both internal and external use.Extract and synthesize reporting data from various sources including CRM systems, internal records, and other third-party databases.Ensuringuseof best practices for data collection and cleansing foraccuratereporting purposes.Process Management
Coordinate cross-functional reporting requirements across business development, marketing, and operations teams.Establish andmaintainreporting calendars, ensuringtimelydata collection and submission.Develop standardized reporting templates and protocols to improve efficiency and consistency.Manage ad-hoc data requests from leadership and external partners with competing priorities.Strategic Support
Contribute to strategic planning processes byprovidinganalytical insights on market trends, competitive positioning, and sector opportunities.Assistin the preparation of board presentations, investor briefings, and government reports.Additional Responsibilities
Perform other duties as assigned by the Chief Strategy & Research Officer and/or C-Suite executive in support of Invest Puerto Rico’s mission and mandate.Required Qualifications
Bachelor's degree in DataAnalytics, Statistics, Economics, Business Administration, Computer Science, Information Systems, ora related field.3-5 years of experience in data analysis, business intelligence, or reporting roles.Advancedproficiencyin Power BI and Tableau withdemonstratedability to create sophisticated dashboards and visualizations.Strongexpertisein Excel including pivot tables, advanced formulas, and data modeling.Experience with SQL or other database query languages for data extraction and manipulation.Proventrack recordof managing multiple projects with competing deadlines in a fast-paced environment.Exceptional attention to detail and commitment to data accuracy.Bilingualproficiencyin English and Spanish.Strong written and verbal communication skills with experience and ability to present technical information to leadership-level audiences.Preferred Qualifications
Experience in economic development, investment promotion, or related public/private sector roles.Familiarity with CRM platforms (Salesforce, HubSpot, or similar).Knowledge of statistical analysis tools (R, Python, SPSS).Understanding ofPuerto Rico's business environment, Act 60 incentives, and economic development landscape.Experience working with government reporting requirements and transparency standards.InvestPR is an Equal Opportunity Employer and considers all qualified applicants without regard to any characteristic protected by federal or Puerto Rico law.
About Invest Puerto Rico
Invest Puerto Rico (IPR) is a non-profit organization created by the Government of Puerto Rico via Law 13-2017 with the mission of promoting Puerto Rico as a competitive investment jurisdiction to attract new business and external capital to the Island.
Overview
The range of responsibilities will include: financial management and development and optimization around the key internal controls of the organization, acting as a subject matter expert in internal finance policies, including areas such as revenue recognition and developing a best-in-class financial processes.
Duties and Responsibilities:
Financial Planning / Accounting
• Prepare quarterly closing, journal entries , financial statements/reporting and forecasts;
• Manage expense reimbursement policy;
• Maintain activity expenditure against budgets;
• Maintain rolling cashflow projection;
• Maintain A/P, A/R & asset registers
Compliance and Internal controls
• Ensures that contractors adhere to and abide by the clients’ contractual terms and guidelines;
• In charge of all reporting requirements for the organization’s projects and grant funds;
• Manages the continuous revision of processes & SOPs
• Manages an end-to-end audit process of current systems – while acting as the first point of contact for external auditors (audits and tax requirements)
• Update financial risk assessments
Required Qualifications:
• Bachelor's degree in Accounting or Finance
• CPA license desirable
• 2-4 years experience in administrative and financial management of large-scale, complex, international and grant-funded programs;
• 2-4 years experience in grant’s management, including proposals, contracting and financial reporting
• 2-4 years experience in financial/funds management and reporting;
• Ability to work effectively under pressure and to manage competing priorities;
• Outstanding team player and willingness to learn and support learning of others;
• Highly Fluent in Written and Spoken English and Spanish
Invest PR is an Equal Opportunity Employer.
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