Marketing Assistant (Hybrid/Field)A Home Care Marketing professional drives agency growth by building referral pipelines, executing digital strategies, and engaging the local community. This vital boots-on-the-ground role generates leads by connecting with healthcare facilities, families, and professionals to secure client referrals while strengthening the agencys trusted reputation.Responsibilities:Referral Development: Build and nurture strong, strategic relationships with hospitals, discharge planners, social workers, physicians, and assisted living facilities.Community Outreach: Attend health fairs, senior centers, and networking events to raise local brand awareness.Pipeline Management: Track leads, conduct site visits, and manage performance metrics using CRM and intake systems.Educational Marketing: Position the agency as a trusted resource by educating families and healthcare providers on senior care options and agency capabilities.Intake Collaboration: Partner with internal intake and nursing teams to ensure a seamless onboarding experience for new clients.QualificationsMUST BE ABLE TO PASS A CRIMINAL BACKGROUND CHECK AND DRUG TEST FOR EMPLOYMENTEducation: Bachelors degree in Marketing, Business, or Healthcare Administration preferred (or equivalent relevant work experience). Will also consider a LPN or SW with relevant home care experience.Experience: 1-3 years of proven experience in healthcare sales, community outreach, or relationship-based selling (home care experience heavily preferred).Local Knowledge: Deep understanding of the local territory and existing contacts within the healthcare or eldercare community.Soft Skills: Exceptional public speaking, communication, and follow-through skills.Logistics: Valid drivers license and reliable transportation for daily field travel.Typical Performance MetricsKPIs tracked: Number of weekly referral visits, new strategic relationships established, and total assessments booked from referral activity.Growth targets: Increasing the total number of active care hours and maintaining a strong pipeline of qualified client leads. Job Types: Part-time Salary Range: $19-$22/hr* Apply at gingerlycares.com - hover over careers tab and click pre hire forms to apply for Marketing Assistant (Hybrid/Field) position. recblid 0udix7p8n9hitadupzusas0f07txf4
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