VP, AI & Data Engineering
Who are we, and what do we do?
Edible Brands® was launched in 2022 to bring together powerful, purpose-led brands under one unified purpose: to enrich everyday life through celebration, nourishment, and wellness. Today, Edible Brands powers three bold and growing concepts across 700+ locations worldwide.
Our portfolio spans Edible Arrangements®, the iconic gifting brand; Rōti®, a Mediterranean-inspired fast-casual restaurant; edibles.com™, a trusted marketplace for low-dosage THC & CBD wellness products; and BerryDirect®, our robust supply chain infrastructure. Together, these brands are fueled by The Edible Way—a set of employee-driven values that keep us committed, collaborative, adaptable, results-driven, and always ready to celebrate.
The Big Picture:
We are at an inflection point. We have ambitious AI and machine learning goals, a talented but early-stage team, and data infrastructure that needs to mature in order to fully unlock those ambitions. This role exists to close that gap.
As VP, AI & Data Engineering, you will be the architect of our AI future and the leader who makes it real. You will inherit a team of six data scientists, data engineers, and analysts, and you will be expected to elevate, direct, and grow all of them. You will report directly to the CEO and serve as the enterprise's primary translator between executive vision and technical execution.
This is not a role for a pure strategist. We need someone who has built AI capability from the ground up in a resource-constrained environment and who is energized by that challenge.
Location: This position will be onsite at our Corporate Office in Sandy Springs, GA.
What this looks like day to day:
Define and execute the enterprise AI and data engineering roadmap across our multi-brand portfolio, translating CEO vision into a concrete, phased build plan.Lead the maturation of our data architecture on Azure — including evaluation and implementation of a modern data platform (Snowflake or Databricks) — to create the infrastructure foundation that AI and ML initiatives require.Direct and mentor AI engineers, providing the technical leadership, structure, and growth opportunities.Oversee the data engineering team, setting standards, priorities, and quality expectations.Identify, evaluate, and implement AI and ML use cases across customer experience, operations, and revenue — including personalization, demand forecasting, and predictive analytics.Own vendor relationships, tool selection, and technology investments for the AI and data engineering stack.Champion AI adoption and governance across the enterprise, including stewardship of AI tools such as Claude EnterpriseEstablish data governance, security, and privacy standards in partnership with IT and Legal leadership, aligned to Azure cloud compliance requirements.Serve as a trusted thought partner to the CEO and senior leadership, proactively surfacing high-value opportunities where AI and data can drive efficiency and growth.What you bring:
Experience
10+ years of progressive experience in data engineering, data science, or AI/ML, with at least 5yearsin a senior leadership role.Demonstrated track record of standing up AI and ML capability from scratch — ideally within a mid-market, multi-brand, or similarly resource-constrained organization.Proven experience managing and growing junior technical talent into high performers.Experience leading data architecture modernization, including cloud migrations and modern data platform implementation.Background in eCommerce, retail, or consumer brands is a strong plus.Technical Skills
Deep expertise in Azure cloud data services (required).Hands-on experience with or strong knowledge of Snowflake and/or Databricks — implementation experience preferred.Proficiency in Python and SQL for data manipulation, modeling, and automation.Working knowledge of ML frameworks, experimentation design, and model deployment.Familiarity with BI platforms (Tableau, Power BI) and data pipeline tooling.How you work:
You have done this before in an environment without unlimited resources and you thrived.You are as comfortable writing a technical architecture document as you are presenting a strategic roadmap to a CEO.You lead by doing — your team sees you as a credible technical leader, not just a manager.You are energized by ambiguity and motivated by building, not maintaining.You communicate complex technical concepts in plain language and earn trust quickly across functions.You are entrepreneurial, adaptable, and excited by the opportunity to shape culture in a fast-moving, family-owned business.What We Offer:
Strong team-oriented environment, emphasizing cross-functional partnerships The stability and resources of an industry-leading company successfully operating for 25 years, with the agility and innovation of a startup, allowing you to make a significant impact and shape our future. Growth & Development – Each team member has a visible and immediate impact on the business, offering abundant opportunities for personal and professional growth as we scale in size and sophistication Healthcare plans that include health/dental/vision insurance, 401K Plan, company-paid life insurance and short-term disability, flexible spending account options and more Paid time off, including sick days & holidays to support work-life balanceWe are proud to be an EEO/AA employer. Applicants for employment are considered without regard to race, creed, color, religion, sex, sexual orientation, marital status, national origin, age, disability, veteran status, or being a member of the Reserves or National Guard.
Read LessSearch Marketing Manager
Who are we and what do we do?
Edible Brands® was launched in 2022 to bring together powerful, purpose-led brands under one unified purpose: to enrich everyday life through celebration, nourishment, and wellness. Today, Edible Brands powers three bold and growing concepts across 700+ locations worldwide.
Our portfolio spans Edible Arrangements®, the iconic gifting brand; Rōti®, a Mediterranean-inspired fast-casual restaurant; edibles.com™, a trusted marketplace for low-dosage THC & CBD wellness products; and BerryDirect®, our robust supply chain infrastructure. Together, these brands are fueled by The Edible Way—a set of employee-driven values that keep us committed, collaborative, adaptable, results-driven, and always ready to celebrate.
Purpose:
As the Search Marketing Manager, you will manage and execute Search Engine Marketing and Affiliate initiatives for our e-commerce brands. You will be crucial in driving qualified traffic to our website and boosting online visibility to new and returning customers. Your main goal will be to uncover new search strategies that lead to increased order volume and revenue, all while maximizing efficiency within the Affiliate and Paid Search channels.
You will own the development and optimization of search campaigns across Google Ads and Microsoft Advertising, leveraging both manual and automated bidding strategies to drive performance. This role requires a deep understanding of search fundamentals, auction dynamics, and in-platform levers to unlock growth.
Location: This position will be on site at our Corporate Office in Sandy Springs, GA Monday - Friday.
Responsibilities:
Required Experience
A minimum of 4-5 years of high-impact Paid Search (SEM) experience leveraging Google Ads, Microsoft Advertising, and key analytics tools.At least 2 years managing $10M+ annual search budgets within a B2C e-commerce environment utilizing manual and automated bidding strategies.Experience managing Affiliate marketing.Strong collaborative skills with a proven ability to partner across marketing channels to optimize customer acquisition and retention.Proven experience managing both manual and automated bidding strategies, with a clear understanding of when to apply each to achieve performance goals.Key Competencies:
Affiliate/Paid Search Strategy: Adept at identifying and communicating optimal Search opportunities across the full consumer journey. Deep understanding of SEM fundamentals, including bidding strategies, auction dynamics, keyword strategy, and in-platform optimization levers.Continuous Improvement: Driven by a strong desire for growth, consistently applying feedback to enhance performance and skills.Impactful Decision-Making: Leverages strong business judgment to prioritize and articulate initiatives with the greatest bottom-line impact.Data-Driven Insights: Transforms raw performance data into strategic recommendations that optimize campaigns and drive results.Effective Communication: Possesses strong interpersonal and communication skills, both written and verbal, for clear and compelling articulation.What We Offer:
Strong team-oriented environment, emphasizing cross-functional partnerships. The stability and resources of an industry-leading company successfully operating for 25 years, with the agility and innovation of a startup, allowing you to make a significant impact and shape our future. Growth & Development – Each team member has a visible and immediate impact on the business, offering abundant opportunities for personal and professional growth as we scale in size and sophistication. Healthcare plans that include health/dental/vision insurance, 401K Plan, company-paid life insurance and short-term disability, flexible spending account options and more. Paid time off, including sick days & holidays to support work-life balance.We are proud to be an EEO/AA employer. Applicants for employment are considered without regard to race, creed, color, religion, sex, sexual orientation, marital status, national origin, age, disability, veteran status, or being a member of the Reserves or National Guard.
