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Dick Broadcasting Company Inc.
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  • Marketing Consultant  

    - Greensboro
    Marketing ConsultantAre you a goal getter? Enjoy a fast paced environm... Read More
    Marketing Consultant

    Are you a goal getter? Enjoy a fast paced environment? A team player?

    Then Dick Broadcasting (Home of Rock92.3 & 107.5KZL) might be the place for you!

    Dick Broadcasting Company Inc. is now hiring a Marketing Consultant in the Greensboro/High Point/Winston Salem market. The Media Sales Professional must be able to effectively identify and create solutions to help local and national business thrive in this environment. Grow advertising revenue through both "traditional" and "non-traditional" media and must effectively communicate with clients and staff. Someone who is well-organized and has a deep understanding of prospecting, appointment setting, and developing strong relationships with customers. Must be able to manage his/her own time and use their time effectively to maximize results.

    Media Sales Professional:

    Manage digital salesManage Radio salesProven Sales Record, Time Management, and Presentation Skills with Technical expertise and confidence in online, mobile, social media, and computer skillsAbility to effectively collaborate with clients, promotions, and on-air team.Ability to plan, strategize, sale, execute, and deliver results.Develop and deliver sales presentations in live settingsMust travel to client and prospects locations in order to win and/or support accounts.Follow up on all self-generated and company-generated contacts in an organized and effective fashion.Regularly meet and exceed monthly and annual sales targetsPrepare for and attend weekly 1:1 and weekly sales meetings.Be willing to learn and excel.

    About DBC Inc.:

    Dick Broadcasting was founded in 1952 when James A. Dick Sr, filed an application with the FCC for a Daytime AM Station in Knoxville, TN. The station went live in 1953, with a focus on Local Content and commitment to being involved in the community. He went as far as creating call letters to match that commitment, calling the station WIVK which stood for the Independent Voice of Knoxville.In 2000 Dick Broadcasting Inc. sold 14 of the 16 radio stations it owned. Keeping the best to in the world. Rock 92 and 107.5 KZL.In 2015 Dick Broadcasting launched our digital arm DBC Next. Helping our clients with all of their digital needs. From Websites to Facebook post. We can deliver it all.In 2017 Dick Broadcasting once again grew. Went from owning the best two radio stations in the world in Greensboro/High Point/Winston-Salem to owning more stations Savannah, GA, Myrtle Beach, SC, and stations in New Bern, NC.

    Dick Broadcasting Co. Inc. of Tennessee provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.

    This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation and training.

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  • Account ExecutiveAre you a dynamic sales rep interested in helping loc... Read More
    Account Executive

    Are you a dynamic sales rep interested in helping local businesses? If so, we'd love to have you join our sales team! We need someone who truly appreciates the connection between marketing and sales, someone who genuinely gets excited with each and every sale - big or small. DBC Outdoor is now hiring a new Account Executive (salary + commission) to help us bring innovative outdoor advertising campaigns to life for brands in Greensboro, NC and the surrounding areas.

    DBC Outdoor is an outdoor advertising company located in Greensboro, NC. DBC Outdoor offers advertisers a variety of advertising formats, helping both local businesses and national brands stand out from the competition. We live by the Golden Rule, and we operate with honesty and integrity in every aspect of our business. We are open with our employees, transparent with our customers, and loyal to the communities in which we serve.

    We offer a competitive and comprehensive compensation & benefits package for all full-time employees. Some of our benefit offerings include, but are not limited to, multiple medical plan options, dental and vision insurance, paid vacation/sick time, 401K plan, and incentivized wellness programs.

    The purpose of the Sales Account Executive is to meet and exceed sales objectives by promoting and selling outdoor advertising to qualified advertisers. An Account Executive (AE) is expected to use professional sales techniques, build relationships, and develop long term advertising relationships that grow DBC Outdoors advertising sales.

    Major Activities

    Meet and exceed sales targets and monitor personal sales data and reportsIdentify potential growth areas, open new accounts and increase DBC Outdoors market shareBecome proficient in the use of DBC Outdoor computer tools to locate Co-op prospects, follow-up on Hot Leads, prepare proposals, and researchPrepare written presentations, reports and proposalsBecome an active team member of DBC Outdoor and the advertising communityDevelop presentation skills utilizing computer tools and present to clients on a regular basisMaintain accounts receivableContinually develop new product knowledge and acquire better selling skillsKeep abreast of competition particularly newspaper, radio, TV, cable and online advertisingActively participate in sale meetings, regional meetings, seminars and trade shows

    Self-Organization

    Create and maintain daily, weekly, and monthly sales plans a month in advanceMaintain a professional sales appearanceUse sales tools and complete daily planner/sales program after each call and at the end of the dayMaintain organized up to date records of clients and sales activity

    Time Management

    Minimize travel time and maximize time in the field with clientsTravel overnight when necessaryCluster your accounts to work them geographically and manage your time effectively

    Administrative

    Maintain client profiles and be prepared to submit daily planners/call reports, sales plans, forecasts and expense reports on a timely basisFollow-up on all client production orders and ensure campaigns begin and end as the client requested. If any problems arise, AE will communicate immediately with the client and manager to find a solutionAgree to check lights etc. on a regular basis when called uponOperate within your expense budget

    Knowledge, Skills, & Abilities Requirements

    Ability to cold call businesses both over the phone and in personAbility to make oral presentations to provide information or explain policies and proceduresSkill in speaking with persons of various social, cultural, economic, and educational backgroundsWorking knowledge of personal computers, including Microsoft Office SuiteAbility to adapt to new technologyAbility to explain the outdoor advertising business to customers and account executives from installation and product standpointsSkill in writing grammatically correct routine business correspondenceAbility to perform effectively under fluctuating workloadsSkill in selling or promoting outdoor advertisementsSkill in establishing rapport and gaining the trust of othersAbility to establish and maintain cooperative working relationshipsAbility to meet a sales quotaWorking knowledge of general sales techniquesAbility to be intrinsically motivated to succeed and withstand rejectionSkill in working independently and following through on assignments with minimal direction

    Requirements

    Education & Experience Requirements

    Current and Valid Driver's LicenseCollege Degree preferredPrevious Outdoor Advertising sales experience preferredCRM experience preferred

    Physical Demands & Work Environment

    The primary work environment for this position is a combination of an office environment and work in the field making sales calls and servicing existing accounts.The physical demands for this position include light lifting, seeing (with a focus on reading, color distinction, acuity, depth perception, and peripheral vision), sitting less than 50% of the time, standing, talking, turning, and walking.Nights spent away from home traveling are less than 10%.

    DBC Outdoor provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation and training.

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  • Account Executive Join our dynamic team at Dick Broadcasting, a leadin... Read More
    Account Executive Join our dynamic team at Dick Broadcasting, a leading media company dedicated to assisting local businesses in reaching their customers through innovative advertising solutions. We specialize in crafting tailored campaigns that maximize our clients' visibility and impact within their communities. As an Account Executive, you'll have the opportunity to collaborate with a diverse range of businesses and contribute to their growth while achieving your career goals. Position Overview: We are seeking a highly motivated and results-driven Account Executive to join our sales team. The ideal candidate will possess excellent communication and negotiation skills, a strong understanding of advertising and marketing principles, and a passion for helping local businesses succeed. This role offers the opportunity for significant income potential, with potential earnings reaching six figures based on performance. Responsibilities: Develop and maintain relationships with local businesses to understand their advertising needs and objectives. Create customized advertising proposals and presentations that effectively showcase the value of our media solutions. Negotiate advertising contracts and terms to ensure mutually beneficial agreements for both the client and the company. Collaborate with internal teams, including marketing, creative, and operations, to ensure seamless execution of advertising campaigns. Monitor campaign performance and provide regular updates and insights to clients to optimize results and maximize ROI. Stay informed about industry trends, competitor activities, and market developments to identify new opportunities for business growth. This position will primarily serve our current clients and develop new clients in the Jacksonville, NC area. Qualifications: Bachelor's degree in Business, Marketing, Communications, or related field preferred. Proven track record of success in sales, with experience in media sales or advertising preferred. Strong understanding of digital and traditional advertising platforms and strategies. Excellent communication, presentation, and negotiation skills. Ability to thrive in a fast-paced, goal-oriented environment and meet tight deadlines. Self-motivated, with a passion for building relationships and driving results. Knowledge of the local market and business landscape is a plus Read Less

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