If you’re a creative, relationship‐driven marketing professional who thrives on connecting with people and bringing meaningful community events to life, this role offers the perfect blend of strategy, outreach, and hands‐on coordination. As our Marketing Coordinator, you’ll be the driving force behind lead engagement, referral partner communication, digital marketing, and signature events that celebrate caregivers, nurses, and the families we serve. You’ll manage social media content, support sales initiatives, collaborate with community organizations, and represent our agency at networking events—all while helping families access trusted, high‐quality home care services. This is an opportunity to make a real impact in the senior care community while growing your marketing career in a dynamic, mission‐focused environment.
JOB DESCRIPTION
Lead Management & Relationship Building:
Respond promptly to prospective client and family inquiries, primarily by phone, while maintaining accurate lead and inquiry databases, tracking follow-up activities, and ensuring timely communication throughout the engagement process.Develop and execute monthly and quarterly email communications through Constant Contact for referral partners, prospects, families, and employees; maintain updated contact lists to support effective outreach and relationship-building efforts.Marketing & Sales Support:
Provide marketing and administrative support by developing and organizing collateral materials for campaigns, special events, and recognition initiatives. Assist with planning and executing marketing programs across multiple channels, including advertising, direct mail, digital marketing, and events.Collaborate with the Graphic Designer to create, update, and maintain marketing materials; basic graphic design skills are required, and Canva experience is preferred.
Special Events Coordination and Participation:
Coordinate with community partners via phone and email to plan and confirm details for special events and educational programs.Lead the planning and execution of off-site events and educational programs in partnership with community organizations, including logistics, marketing materials, refreshments, setup, and teardown.Plan and coordinate annual signature events, including Ice Cream Socials, National Caregivers Day, and Nurses Week celebrations, in collaboration with multiple community partners.Prepare and maintain sales, marketing, and event reports, tracking outcomes and participation.Represent the community at networking events, health fairs, and other external community engagement opportunities to increase visibility and build relationships.Develop and maintain relationships with key referral sources and community partners to generate new business opportunities and strengthen community presence.
Online Presence & Social Media:
Develop, organize, and maintain engaging content for the agency's social media platforms and other digital marketing channels.
QUALIFICATIONS
Bachelor's degree in Marketing or related field2+ years of experience in marketing or salesPrevious experience working in the senior living industry highly preferredStrong understanding of core marketing principlesProficiency in SEO and social media marketing strategiesProficiency with marketing and design platforms such as Constant Contact and Canva required; experience with WellSky or other healthcare CRM/software systemsKnowledge of content marketing, community outreach, referral marketing, B2B relationship marketing, email marketing, and marketing automation.Relevant experience in performance marketing and e-commerce platformsStrong verbal and written communication skills are requiredProficient in Google Workspace applications, including Gmail, Docs, Sheets, Slides, Calendar, and Drive.Must be available to work some weekends and weekends on-callMust have the ability to travel locally as needed and use your own vehicle for travel. Must maintain a valid driver’s license and automobile insurance.Company DescriptionFor over 30 years, Custom Home Care (CHC) has supported seniors and family caregivers with high‐quality, personalized care. Our caregivers and care teams are central to our reputation and growth as one of Illinois’s largest and most respected locally owned home care providers. CHC’s collaborative environment brings together clinical, care, and administrative teams—including marketing—to deliver tailored services in private homes and CHC‐managed Wellness Centers, helping seniors remain independent and supported.Company DescriptionFor over 30 years, Custom Home Care (CHC) has supported seniors and family caregivers with high‐quality, personalized care. Our caregivers and care teams are central to our reputation and growth as one of Illinois’s largest and most respected locally owned home care providers. CHC’s collaborative environment brings together clinical, care, and administrative teams—including marketing—to deliver tailored services in private homes and CHC‐managed Wellness Centers, helping seniors remain independent and supported. Read LessJob description:
We’re excited to a one-of-a-kind caregiving opportunity that helps seniors remain independent in their own homes. Unlike traditional caregiving roles, this opportunities offers Caregivers the opportunity to work out of one of our senior living community partners to offer brief (15 min to 60 min) specialized visits that make a big difference without long one-on-one shifts.
REQUIREMENTS
We hire Care Professionals who meet the following criteria:
What We Offer
Set schedule and with more guaranteed hoursStarting Pay: $18/hr Caregivers, $19/hr CNA'sPaid Sick Leave and PTOOngoing online and in‐person trainingNursing supportHealth, Dental, Vision, 401(k) Benefits after 1 yearAbout Custom Home Care
For more than 30 years, Custom Home Care (CHC) has supported seniors and family caregivers throughout their care journeys by providing compassionate home care. Our caregivers are the heart of our company, and we are proud of the critical role they play in the care and comfort of our clients. If you are experienced, knowledgeable, compassionate, and trustworthy, we encourage you to apply. Come join the highest‐rated caregiving agency in Chicago!
Company DescriptionFor over 30 years, Custom Home Care (CHC) has supported seniors and family caregivers with high‐quality, personalized care. Our caregivers and care teams are central to our reputation and growth as one of Illinois’s largest and most respected locally owned home care providers. CHC’s collaborative environment brings together clinical, care, and administrative teams—including marketing—to deliver tailored services in private homes and CHC‐managed Wellness Centers, helping seniors remain independent and supported.Company DescriptionFor over 30 years, Custom Home Care (CHC) has supported seniors and family caregivers with high‐quality, personalized care. Our caregivers and care teams are central to our reputation and growth as one of Illinois’s largest and most respected locally owned home care providers. CHC’s collaborative environment brings together clinical, care, and administrative teams—including marketing—to deliver tailored services in private homes and CHC‐managed Wellness Centers, helping seniors remain independent and supported. Read LessJob description:
We’re excited to a one-of-a-kind caregiving opportunity that helps seniors remain independent in their own homes. Unlike traditional caregiving roles, this opportunities offers Caregivers the opportunity to work out of one of our senior living community partners to offer brief (15 min to 60 min) specialized visits that make a big difference without long one-on-one shifts.
REQUIREMENTS
We hire Care Professionals who meet the following criteria:
What We Offer
Set schedule and with more guaranteed hoursStarting Pay: $18/hr Caregivers, $19/hr CNA'sPaid Sick Leave and PTOOngoing online and in‐person trainingNursing supportHealth, Dental, Vision, 401(k) Benefits after 1 yearAbout Custom Home Care
For more than 30 years, Custom Home Care (CHC) has supported seniors and family caregivers throughout their care journeys by providing compassionate home care. Our caregivers are the heart of our company, and we are proud of the critical role they play in the care and comfort of our clients. If you are experienced, knowledgeable, compassionate, and trustworthy, we encourage you to apply. Come join the highest‐rated caregiving agency in Chicago!
Company DescriptionFor over 30 years, Custom Home Care (CHC) has supported seniors and family caregivers with high‐quality, personalized care. Our caregivers and care teams are central to our reputation and growth as one of Illinois’s largest and most respected locally owned home care providers. CHC’s collaborative environment brings together clinical, care, and administrative teams—including marketing—to deliver tailored services in private homes and CHC‐managed Wellness Centers, helping seniors remain independent and supported.Company DescriptionFor over 30 years, Custom Home Care (CHC) has supported seniors and family caregivers with high‐quality, personalized care. Our caregivers and care teams are central to our reputation and growth as one of Illinois’s largest and most respected locally owned home care providers. CHC’s collaborative environment brings together clinical, care, and administrative teams—including marketing—to deliver tailored services in private homes and CHC‐managed Wellness Centers, helping seniors remain independent and supported. Read Less